If no one can use your site, then no one will bother staying on it. Your website needs to be user friendly or you won’t see much of a return on your investment. To keep in simple, no matter what type of subject your website is about, it needs to be designed as user-centered. Users need to be considered constantly throughout the website design process. The best approach to take is to a proactive approach upholstery cleaning price design process and takes care of any potential issues before it’s too late. While there are a good number of specific suggestions, here are some quick tips you can use to create a site that is useful for your visitors.
HTML – There are some version-specific elements of HTML which will cause some problems for some of visitors of your site. The only way for your site to be completely user friendly is to limit it to HTML 1.0. It won’t be for few years to come until the majority of web surfers will be able to access new technology upholstery cleaners brooklyn to old computer hardware and other factors. The best recommendation is to avoid beta-level software and technology until it has been established for at least a full year.
Download Speed – More and more people are gaining access to the internet but that doesn’t mean, they’re connection are as fast or as good as yours. This means don’t go making a site that and fancier that it actually needs to be. All of the latest studies show that the speed of a page downloads ranks as a sites most important factor. A potential customer will lose interest in your page after ten seconds no matter what the topic is and if they interested or not.
The layout of the page –
The importance of the layout of the page is similar to that of its content. They are pretty much intertwined. You could have written some of the greatest content ever, but if the layout of on the clean furniture is sloppy and disjointed, no one is going to try and read it. They’ll just find another website that is easier to navigate. Keep your pages clean and simple. If your page doesn’t need certain elements on it, then remove them. If it functions the same after removing a function, do the same and take it out.
Content –
All web design experts will agree that content is king. It’s what Google sees when they index your site and more importantly it’s upholstery cleaners brooklyn your site’s visitors will see. Your web site needs to be about something that you feel passionate about and your visitors should too. Show that excitement on every one of your pages. If your readers see that excitement and feel the same way, they'll keep coming back.
Colors – Colors can and will play an important part of your website, much more than you may realize. They affect the usability of your Web site. There are some colors which look together, and then there are other colors that are almost so painful to look at that you need to click away before you burn your eyes.
(source-www.corsavoo.com)
Sunday, September 7, 2008
5 CRITICAL STEPSTO A SUCCESSFUL DMOZ SUBMISSION
DMOZ provides lots of search results for most of the top search engines and directories, including the biggest of them all - Google. It’s important to understand that DMOZ is NOT a robot based crawler like Google but a large, human edited directory of the Web. There are 5 steps that need to be followed in order for your DMOZ submission to be successful:
Step 1-
You need to make sure your full contact information is displayed on your website. By this I mean your physical postal address. A website without a postal address or worst still no contact details at all would almost certainly be rejected by a DMOZ category editor.
Step 2-
Do not under any circumstances become impatient and start spamming the directory. You should only submit your site once and then you can forget it for three or four months. upholstery cleaning las vegas recommend that you submit your site to only one category - the most relevant one to your site. In certain cases I have seen big sites that cover multiple topics listed in multiple categories but these are in a minority. Submit your site only to the most important category
Step 3-
The DMOZ editors are looking for sites that are information rich and offer good and original content. If your site does not have an abundance of decent content. I suggest that you upholstery cleaning berkeley on that first before submitting your site at all. After all the reason the search engines values DMOZ so highly is that it is a concentrated collection of quality websites. They didn't get their excellent reputation by listing just any websites!
Step 4-
Select the most appropriate category for your DMOZ submission. Another reason the search engines love directories is that they arrange links to websites by their theme and associated keywords. For example, if you have a web design business house cleaners in Doncaster, UK then make sure you submit your website to the category that lists Doncaster based web design companies not simply the first web design category that you come to. It really is worth the extra effort of finding the proper category. After all, you’re going to have to wait long enough for a response anyway.
Step 5-
Submit your site. At this crucial stage you must take every care to enter the most accurate information about your website possible. Make sure to read the editorial guidelines and adhere to them at all best upholstery cleaning Anything less will mean that your website will not be accepted into the directory. When you have submitted make sure to store the URL of the category that you have submitted your site to - put it in your favorites. This will make it very easy for you to periodically check if your site has been listed.
Conclusion:
Getting listed in the DMOZ directory is tough. Some people believe it is an actual impossibility. By following the advice in this article you can give yourself the best possible change of being accepted into the directory and gaining the backing of this search engine giant!
(Source-www.corsavoo.com)
Step 1-
You need to make sure your full contact information is displayed on your website. By this I mean your physical postal address. A website without a postal address or worst still no contact details at all would almost certainly be rejected by a DMOZ category editor.
Step 2-
Do not under any circumstances become impatient and start spamming the directory. You should only submit your site once and then you can forget it for three or four months. upholstery cleaning las vegas recommend that you submit your site to only one category - the most relevant one to your site. In certain cases I have seen big sites that cover multiple topics listed in multiple categories but these are in a minority. Submit your site only to the most important category
Step 3-
The DMOZ editors are looking for sites that are information rich and offer good and original content. If your site does not have an abundance of decent content. I suggest that you upholstery cleaning berkeley on that first before submitting your site at all. After all the reason the search engines values DMOZ so highly is that it is a concentrated collection of quality websites. They didn't get their excellent reputation by listing just any websites!
Step 4-
Select the most appropriate category for your DMOZ submission. Another reason the search engines love directories is that they arrange links to websites by their theme and associated keywords. For example, if you have a web design business house cleaners in Doncaster, UK then make sure you submit your website to the category that lists Doncaster based web design companies not simply the first web design category that you come to. It really is worth the extra effort of finding the proper category. After all, you’re going to have to wait long enough for a response anyway.
Step 5-
Submit your site. At this crucial stage you must take every care to enter the most accurate information about your website possible. Make sure to read the editorial guidelines and adhere to them at all best upholstery cleaning Anything less will mean that your website will not be accepted into the directory. When you have submitted make sure to store the URL of the category that you have submitted your site to - put it in your favorites. This will make it very easy for you to periodically check if your site has been listed.
Conclusion:
Getting listed in the DMOZ directory is tough. Some people believe it is an actual impossibility. By following the advice in this article you can give yourself the best possible change of being accepted into the directory and gaining the backing of this search engine giant!
(Source-www.corsavoo.com)
Thursday, August 21, 2008
Advantages and Disadvantages of Viral Marketing
In the current competitive business world, every business owners look different methods to promote their business, globally. One of the widely available, familiar and successful marketing strategies is viral marketing. The concept behind the viral marketing is word-of-mouth, i.e. use influencers to make peer-to-peer product recommendations. The term viral marketing formed by venture capitalist Steve Jurvetson in 1997 to explain the exclusive referral-marketing program produced by Hotmail, one of the primary free e-mail services. Several outsourcing companies around the world are providing viral marketing services. The viral marketing has some disadvantages also.
The advantages of viral marketing service are high credibility, low costs, great reach, high efficiency and the opportunity to continuous promotion adjustments.
The main reasons for the wide popularity of viral marketing are:
1.Socializing and networking has now made very closer to the people. So relatives and friends are simply accessible over the net.
2.Viral marketing is one of the cost-free methods for promoting a business transaction.
3.The time and resources are easily available. In this type of marketing, one person contacting their friends or relatives. They contacted more and more people and the chain goes on. It generates revenue from advertisement.In spite of the probable risks, viral marketing has the ability to draw the greatest potential audience at a convincingly low cost, raising the reach of your business.
The main disadvantages of the viral marketing are:
1.Association with unknown groups -
The strength of viral marketing depends on the transfer of messages from person to person. During this process, it may reach someone you would rather not be associated with.
2.Spam threats - If made badly, viral marketing can guide to significant spam issues.
3.Keep away from making merely financial-based offer
4.Brand dilution
(source-www.outsourcestrategies.com)
The advantages of viral marketing service are high credibility, low costs, great reach, high efficiency and the opportunity to continuous promotion adjustments.
The main reasons for the wide popularity of viral marketing are:
1.Socializing and networking has now made very closer to the people. So relatives and friends are simply accessible over the net.
2.Viral marketing is one of the cost-free methods for promoting a business transaction.
3.The time and resources are easily available. In this type of marketing, one person contacting their friends or relatives. They contacted more and more people and the chain goes on. It generates revenue from advertisement.In spite of the probable risks, viral marketing has the ability to draw the greatest potential audience at a convincingly low cost, raising the reach of your business.
The main disadvantages of the viral marketing are:
1.Association with unknown groups -
The strength of viral marketing depends on the transfer of messages from person to person. During this process, it may reach someone you would rather not be associated with.
2.Spam threats - If made badly, viral marketing can guide to significant spam issues.
3.Keep away from making merely financial-based offer
4.Brand dilution
(source-www.outsourcestrategies.com)
Guidelines For Yahoo Optimization
These important guidelines listed below will help you promote your business web site indexed and ranked in top ten search engine ranking by Yahoo for the desired keywords and to generate increased targeted traffic to your website.
1.Yahoo prefers Original and unique content with a genuine value for the reader
2.Pages that are designed primarily for human viewing are ranked higher
3.Hyperlinks used to assist people find interesting and related content
4.Use Meta tags ie title & description that accurately describe the contents of your Web page
5.Do not stuff your pages with duplicate or repeated content; Yahoo may penalize you for spamming
6.Don't use doorway pages
7.Provide a user friendly navigation
8.Don't use pages using methods to artificially inflate search engine ranking
9.Don't use text with same color as the background color or text that is not easily read, too small or is placed in an area of the web page not visible to users.
10.Don't use Cloaking technique
11.Don't participate in link exchanges with "link farms"
12.Don't stuff your pages excessive or off-topic keywords
(source-www.nddw.com)
1.Yahoo prefers Original and unique content with a genuine value for the reader
2.Pages that are designed primarily for human viewing are ranked higher
3.Hyperlinks used to assist people find interesting and related content
4.Use Meta tags ie title & description that accurately describe the contents of your Web page
5.Do not stuff your pages with duplicate or repeated content; Yahoo may penalize you for spamming
6.Don't use doorway pages
7.Provide a user friendly navigation
8.Don't use pages using methods to artificially inflate search engine ranking
9.Don't use text with same color as the background color or text that is not easily read, too small or is placed in an area of the web page not visible to users.
10.Don't use Cloaking technique
11.Don't participate in link exchanges with "link farms"
12.Don't stuff your pages excessive or off-topic keywords
(source-www.nddw.com)
Guidelines For Google Optimization
The guidelines listed below will help you get your site indexed and ranked by Google. Google Strongly recommends to implement these guidelines. The unethical practices may lead to your site being completely removed from the Google rankings or penalized heavily by reduction or removal of page rank. Once your site is penalized by Google, it may no longer show up in rankings on Google for a long time.
1.Make a site with a clear navigation, hierarchy and text links. Every page should be reachable from at least one static text link.
2.Create a site map to your users with links that point to all parts of your site.
3.Create a useful, information-rich site with pages that clearly and accurately describing the content about your services.
4.Add the words in the content users would type to find your pages.
5.Always try to use text instead of images to display importnt keywords, content or links.
6.Make sure that your TITLE and ALT tags are relevant, descriptive & accurate.
7.Ensure that there are no broken links and site HTML is correct.
8.Try not to use "?" character in dynamic pages.
9.Keep the links on your pages to less than 100.
10.Get other relevant sites link to yours.
11.Submit your site to Google at http://www.google.com/addurl.html.
12.Submit a xml sitemap file at Google webmaster tools. Google uses Sitemap file to learn about the structure and coverage of your site.
13.Submit your site to relevant directories such as the Open Directory Project and Yahoo Directory, as well as to other industry-specific expert sites.
14.Try to avoid JavaScript, cookies, session IDs, frames, DHTML, or Flash as search engine spiders may have trouble crawling your site.
15.Upload the robots.txt file on your web server. This file tells crawlers which directories can or cannot be crawled.
16.Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines.
17.Make pages for users, not for search engines.
18.Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking."
19.Avoid unethical tricks intended to improve search engine rankings.
20.Never participate in link schemes designed to increase your site's ranking or PageRank.
21.Don't link to web spammers or "bad neighborhoods" on the web, as your own ranking and PR may be affected adversely by those links.
22.Always Manually Submit your site to Directories and Search Engines
23.Don't use hidden text or hidden links on your site.
24.Don't employ cloaking or sneaky redirects.
25.Never send automated queries to Google.
26.Don't create multiple pages, subdomains, or domains with substantially duplicate content. 27.This may get your site black listed in Google.
28.Don't create pages that install viruses or trojans.
Avoid "doorway" pages with little or no original content.
(source-www.nddw.com)
1.Make a site with a clear navigation, hierarchy and text links. Every page should be reachable from at least one static text link.
2.Create a site map to your users with links that point to all parts of your site.
3.Create a useful, information-rich site with pages that clearly and accurately describing the content about your services.
4.Add the words in the content users would type to find your pages.
5.Always try to use text instead of images to display importnt keywords, content or links.
6.Make sure that your TITLE and ALT tags are relevant, descriptive & accurate.
7.Ensure that there are no broken links and site HTML is correct.
8.Try not to use "?" character in dynamic pages.
9.Keep the links on your pages to less than 100.
10.Get other relevant sites link to yours.
11.Submit your site to Google at http://www.google.com/addurl.html.
12.Submit a xml sitemap file at Google webmaster tools. Google uses Sitemap file to learn about the structure and coverage of your site.
13.Submit your site to relevant directories such as the Open Directory Project and Yahoo Directory, as well as to other industry-specific expert sites.
14.Try to avoid JavaScript, cookies, session IDs, frames, DHTML, or Flash as search engine spiders may have trouble crawling your site.
15.Upload the robots.txt file on your web server. This file tells crawlers which directories can or cannot be crawled.
16.Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines.
17.Make pages for users, not for search engines.
18.Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking."
19.Avoid unethical tricks intended to improve search engine rankings.
20.Never participate in link schemes designed to increase your site's ranking or PageRank.
21.Don't link to web spammers or "bad neighborhoods" on the web, as your own ranking and PR may be affected adversely by those links.
22.Always Manually Submit your site to Directories and Search Engines
23.Don't use hidden text or hidden links on your site.
24.Don't employ cloaking or sneaky redirects.
25.Never send automated queries to Google.
26.Don't create multiple pages, subdomains, or domains with substantially duplicate content. 27.This may get your site black listed in Google.
28.Don't create pages that install viruses or trojans.
Avoid "doorway" pages with little or no original content.
(source-www.nddw.com)
Social Network Marketing
Social Media Networking Marketing Services
Social network marketing services is aimed to help companies promote their brand and market their products & services through online social networking media. The Social network marketing is a growing trend and a powerful online medium which is effectively used as a search engine marketing and optimization tool.
Salient Features of Social Network Marketing
It spreads brand awareness in the social network websites.
Increases targeted traffic from social networking portals to your website.
It adds to search engine optimization & Internet marketing strategies.
Increases page rank, link popularity and one way links.
Social Media Networking & Optimization Services Includes
Blog Marketing
Blogging refers to actively creating your own blogs and participating in sharing your views on the related blogs of the industry, by posting comments to build your identity and brand awareness of your product or services.
Forum Marketing
Forum marketing is is an art of sharing or gaining knowledge of the required subject by becoming part of the most active forums that belong your industry which creates presence of your brand in the community and increases targeted traffic or leads to your website.
Article writing and submissions
Writing articles on the subject of your services and submitting the same at related portals is a very effective tool to spread your services and creating a brand value for your company. We help our clients by writing and submitting well researched articles thus increasing their Google page rank and targeted traffic to your website.
Issue of Press Releases
Writing and submission of effective, informative and creative press releases is a very powerful tool in seo, New Delhi Digital Works helps you create Press releases and submit the press releases online on top news portals.
(source-www.nddw.com)
Social network marketing services is aimed to help companies promote their brand and market their products & services through online social networking media. The Social network marketing is a growing trend and a powerful online medium which is effectively used as a search engine marketing and optimization tool.
Salient Features of Social Network Marketing
It spreads brand awareness in the social network websites.
Increases targeted traffic from social networking portals to your website.
It adds to search engine optimization & Internet marketing strategies.
Increases page rank, link popularity and one way links.
Social Media Networking & Optimization Services Includes
Blog Marketing
Blogging refers to actively creating your own blogs and participating in sharing your views on the related blogs of the industry, by posting comments to build your identity and brand awareness of your product or services.
Forum Marketing
Forum marketing is is an art of sharing or gaining knowledge of the required subject by becoming part of the most active forums that belong your industry which creates presence of your brand in the community and increases targeted traffic or leads to your website.
Article writing and submissions
Writing articles on the subject of your services and submitting the same at related portals is a very effective tool to spread your services and creating a brand value for your company. We help our clients by writing and submitting well researched articles thus increasing their Google page rank and targeted traffic to your website.
Issue of Press Releases
Writing and submission of effective, informative and creative press releases is a very powerful tool in seo, New Delhi Digital Works helps you create Press releases and submit the press releases online on top news portals.
(source-www.nddw.com)
Viral marketing: Tips And Techniques
The main vital aspect of this recent marketing technique which every business man should be aware of is that it is totally free. Viral marketing can return thousands of clients on a business website when it is implemented with right idea, way and planning.
Viral Marketing through social networking websites
Social networking website is defined as networks of people and friends, who use internet to communicate, socialise and share information with each other through one website. Popular websites in this nature are myspace, faceboob, bebo and others. Such website is utilized through viral marketing sources. In this concept the people are offered incentives to provide marketing material. This incentive prove to be usually interesting, entertaining, generally not related to the business involved.
Effective messageing through video
Although viral marketing may seem as ineffective but when this system followed in these networking. websites. This technique becomes effective here. When a business finds a video which could become popular, if this video is interesting, entertaining it will force viewers to pass it on to their friends to share it. By adding your website link or marketing message in to that video as footer, adding your burl to the video description, your business details are being passed whenever the video is sent. This is what makes viral marketing on social networking websites so powerful for any businesses of any size.
Also put emphasis on content
The other important concept for successful viral marketing is that do not cover the entire media with your material. The media, journalists and the members of public will value your contribution much more if every one of them has strong content and a good angle. If your content is not worthwhile, distributing viral releases or PR as much as you can will result in people devaluing your presence.
Make an effective profile
Websites like Myspace offers profiles that can be used to some extent. Making a profile for your business allows you to add people all over the world as friends, they can see your profile and you can deliver any marketing message you choose to present. To make effective use of this method an interesting unique angle is required. It is good to make an interesting, make believe characters as the profile owner and Offer attention grabbing incentives to visit your website.
Benefits of viral marketing
The great benefit of viral marketing on our social networks and anywhere also is that it is 100 percent free and provides good results. Good marketing agencies also need public relations and marketing knowledge to get the right angler for your material. This will result in more publicity. So if the budget permits it is highly recommended to look into viral marketing when a person chooses management for their viral campaigns.
(source-www.nddw.com)
Viral Marketing through social networking websites
Social networking website is defined as networks of people and friends, who use internet to communicate, socialise and share information with each other through one website. Popular websites in this nature are myspace, faceboob, bebo and others. Such website is utilized through viral marketing sources. In this concept the people are offered incentives to provide marketing material. This incentive prove to be usually interesting, entertaining, generally not related to the business involved.
Effective messageing through video
Although viral marketing may seem as ineffective but when this system followed in these networking. websites. This technique becomes effective here. When a business finds a video which could become popular, if this video is interesting, entertaining it will force viewers to pass it on to their friends to share it. By adding your website link or marketing message in to that video as footer, adding your burl to the video description, your business details are being passed whenever the video is sent. This is what makes viral marketing on social networking websites so powerful for any businesses of any size.
Also put emphasis on content
The other important concept for successful viral marketing is that do not cover the entire media with your material. The media, journalists and the members of public will value your contribution much more if every one of them has strong content and a good angle. If your content is not worthwhile, distributing viral releases or PR as much as you can will result in people devaluing your presence.
Make an effective profile
Websites like Myspace offers profiles that can be used to some extent. Making a profile for your business allows you to add people all over the world as friends, they can see your profile and you can deliver any marketing message you choose to present. To make effective use of this method an interesting unique angle is required. It is good to make an interesting, make believe characters as the profile owner and Offer attention grabbing incentives to visit your website.
Benefits of viral marketing
The great benefit of viral marketing on our social networks and anywhere also is that it is 100 percent free and provides good results. Good marketing agencies also need public relations and marketing knowledge to get the right angler for your material. This will result in more publicity. So if the budget permits it is highly recommended to look into viral marketing when a person chooses management for their viral campaigns.
(source-www.nddw.com)
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